Point-of-sale activations with qualified, trained and approved staff at Spain's leading shopping centres. At Agencia Prodereg we specialise in connecting brands with consumers at the moment and place of purchase.

A well-executed POS activation can make the difference between a sale and a missed opportunity. That is why we invest in the selection and training of each promoter: they know the product, master consultative sales techniques, and represent your brand's image with complete professionalism.

Our activations include tastings and sampling, product demonstrations, customer acquisition and loyalty, data and lead collection, visual merchandising actions, and PLV material management.

Each activation begins with a thorough briefing where we define the objectives, the ideal promoter profile, and the measurement KPIs. At the end, we deliver a detailed report with results segmented by the variables you need. Contact us to design your next activation.